The Experience Era: Where Do You Stack Up?
Create Meaningful and Consistent Digital Experiences.
The Fundamentals of Digital Maturity.
Welcome to the Experience Era, where meaningful and consistent digital experience will be the key to true omnichannel success.
We’ve covered the fundamentals of digital maturity in supporting omnichannel experiences. We looked at the digital maturity matrix, what it is and how it can help your business, how to crawl, walk and run towards digital maturity, and how to plan your roadmap using the matrix. And, we look at who’s doing it well already.
Highlights
The experience era 101
The new technology landscape
Introducing the digital maturity matrix
Measuring yourself with the digital maturity matrix